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More Is Less

BY Josh Israel | January 08, 2008

Republican Mitt Romney’s big-spending campaign ($53 million through September 2007) only scored him second place in New Hampshire’s GOP presidential primary. The winner, John McCain, spent less than $29 million in the same period.

Ad-vantage Romney

BY Josh Israel | January 07, 2008

Through the eve of tomorrow’s primary, Republican Mitt Romney will have spent more than $3.6 million for ad buys on New Hampshire’s only statewide television station, The Politico, a Washington-based political newspaper, reports.

Down the Tube

BY Sarah Laskow | January 02, 2008

Republican Mike Huckabee, who’s apparently trailing Mitt Romney in Iowa on the eve of the state’s caucuses, blew $150,000 on anti-Romney TV spots, radio ads, and mailers that he later decided to ax, reports The Politico, a Washington-based political newspaper.

Paul’s Haul

BY Sarah Laskow | December 31, 2007

Republican Ron Paul’s fourth-quarter fundraising haul of $19 million is the largest by any GOP candidate since Mitt Romney raised $20.8 million in the first quarter of 2007, according to The Wall Street Journal.

Catch-Up Commercials

BY Caitlin Ginley | December 19, 2007

Republican Mitt Romney will try to regain his lead in Iowa by spending more than $430,000 on television ads there this week (twice what GOP front-runner Mike Huckabee’s campaign will spend), The Politico, a Washington-based newspaper, reports

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